A. it can drive up manufacturing and marketing costs by reducing economies of scale
B. it can create logistical problems when the company tries to meet varied requirements
C. it can attract unwanted competition
D. it can dilute the brand’s overall image
Economics Mcqs
The government is……………?
A. the ultimate source of social control
B. institutionalized social control
C. a way of insuring absolute freedom for citizens
D. BOTH ultimate and institutionalized social control
That the company that overlooks new and better ways to do things will eventually lose customers to another company that has found a better way to serving customer needs is a major tenet of ?
A. innovative marketing
B. consumer oriented marketing
C. value marketing
D. sense -f mission marketing
Power is legitimate if……………..?
A. it is enforced on members of society
B. a majority of societal members accept its use as right and proper
C. it has been transmitted in a traditional way
D. it is rational
A ….. is a good offered either free or at low cost as an incentive to buy a product ?
A. patronage reward
B. spiff
C. price pack
D. premium
Moral control…………….?
A. dose not exist in large urban industrial societies
B. is insufficient to maintain social order in complex societies
C. can only be exerted through the institution of religion
D. is best when exerted by forces outside the individual
Pricing to cover variable costs and some fixed costs as in the case of some automobile distributorships that sell below total costs is typical of which of the following pricing objectives ?
A. current profit maximization
B. product quality leadership
C. Market share leadership
D. Survival
The manifest functions of government include…………….?
A. the formation of party machines
B. the protection of the interests of the power elite
C. the enlargement of the administrative elite
D. the provision of institutionalized social control
……… are products bought by individuals and organizations for further processing or for use in conducting a business?
A. Consumer products
B. Services
C. Industrial products
D. Specialty products
Antarctica is occupied by several nations together because no one nations has…………….?
A. sovereignty over it
B. the desire to rule it
C. interest in its resources
D. the power to take it over