Why have some economists criticised the traditional profit-maximising theory of the firm?
Correct answer B. Both because firms do not know how to maximise profits and because firms have other aims
Topic / 20 questions
Alternative Theories Of The Firm MCQs examine why firms may not simply maximise profit, covering sales revenue maximisation, behavioural theories, stakeholders, mergers and the separation of ownership from control. They help CSS, PMS and UGC NET economics candidates and lecturer test applicants. Every question has an instant answer, so you can check each concept quickly.
Correct answer B. Both because firms do not know how to maximise profits and because firms have other aims
Correct answer D. Shareholders have little control over managers
Correct answer D. Public limited companies
Correct answer A. Both not knowing its MC and MR and having too little information
Correct answer B. Maximum profits
Correct answer A. Principal-agent problem
Correct answer A. Sales revenue is maximized
Correct answer A. Maximising the growth of sales revenue
Correct answer A. Conglomerate
Correct answer A. Profits
Correct answer C. Conflicting; different parts of the firm
Correct answer A. Williamson’s
Correct answer C. Like other firms in their industry
Correct answer A. Objectives such as profit are not maximized
Correct answer A. Oligopolistic
Correct answer B. Vertical
Correct answer C. Horizontal
Correct answer D. None of the above
Correct answer C. To increase competition
Correct answer D. Both to cope with unforeseen changes and to minimise conflict
Traditional theory assumes profit maximisation, but this topic explores other objectives. Questions ask where a sales maximising firm produces, why managers' interests may differ from owners', and what economists call the principal agent problem caused by the divorce of ownership and control in large public companies. Behavioural theories that focus on the interests of different groups within the firm also appear. You will classify mergers as horizontal, vertical or conglomerate, for example two clothing firms joining versus a fibre producer joining a clothing firm, and identify who counts as a stakeholder.
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The principal agent problem arises when owners, the principals, hire managers, the agents, whose goals differ from theirs. Managers may pursue salary, prestige or firm size instead of maximum profit. It is common where ownership and control are separated, as in large public companies.
A horizontal merger joins firms at the same stage of production in the same industry, such as two clothing makers. A vertical merger joins firms at different stages of the same supply chain, such as a fibre producer and a clothing firm.
MCQs360 has 20 Alternative Theories Of The Firm MCQs, each with an instant answer and free to practise without signing up. Compare each alternative objective with profit maximisation as you revise, since many options test that contrast.
Last reviewed October 2026