What is a person within a reference group called who, through special skills, knowledge or personality, influences others?
Correct answer D. Opinion leader
Subject / 2,616 questions
Economics MCQs
Page 64 of Economics multiple-choice questions with answers. Tap an option to check yourself.
Page 64 of 131
- Miscellaneous Economics 737
- Basic of Economics 430
- Markets, Efficiency And The Public Interest 167
- Agriculture & Irrigation System of Pakistan 126
- Market 87
- Macroeconomic Issues and Analysis 75
- Money, Interest Rates And Output 73
- Introduction To Economics 70
- Population And Development 62
- Profit Maximizing Under Perfect Competition And Monopoly 56
- Income Inequality 52
- Non-Tariff Trade Barriers 48
- Aggregate Supply, Unemployment And Inflation 45
- Natural Resources and the Environment Toward Sustainable Development 44
- Costs , Supply And Perfect Competition 44
- Human Capital 42
- Labour Market 39
- Monopoly 35
- Long Term Economic Growth 30
- Inflation & Productivity 30
- Regional Trading Arrangements 29
- Characteristics and Institutions of Developing Countries 24
- Oligopoly 23
- Consumer Theory vs. Real Consumers 20
- Applied Microeconomics 20
- Alternative Theories Of The Firm 20
- Public Goods 20
- Balance of Payments, Aid and Foreign Investment 19
- Prices, Wages & Taxes 19
- Comparative GDP 19
- Budget Deficits And The Trade Balance 18
- Macroeconomic Policy Tools 18
- Asymmetric Information 17
- Application of Economics 16
- Production Factors 16
- Monopoly & Competition 15
- Capital Formation, Investment Choice, Information Technology, And Technical Progress 15
- Monetary, Fiscal And Incomes Policy, And Inflation 15
- Average And Total Cost 14
- Poverty, Malnutrition, And Income Inequality 12
- Monetary Union 10
The basic components of the state include all of the following EXCEPT which one?
Correct answer A. Armed services
Concern that makers of harmful products such as tobacco sway lawmakers against the public interest supports which criticism of marketing?
Correct answer C. Too much political power
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Which statement about charismatic leaders is correct?
Correct answer B. May appear in societies with either a traditional or a legal-rational base of authority
In terms of execution style, which type of advertising shows a family at the dinner table enjoying the product?
Correct answer C. Slice of life
On what does the oldest form of power rest?
Correct answer A. Traditional authority
Which intermediaries have contractual authority to sell a manufacturer’s entire output?
Correct answer B. Selling agents
Essentially, why do people need government?
Correct answer B. They live in groups and need a degree of order
Salespeople are increasingly judged and paid on new measures. Which of the following is NOT one of those measures?
Correct answer C. Competitive predatory pricing performance
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Which statement correctly describes political power?
Correct answer A. Is power exercised by the state through its government
Orange juice makers know their drink is mostly consumed in the morning and want it accepted at other times of day. Which form of segmentation should guide their strategy?
Correct answer D. Occasion segmentation
Which features characterise government?
Correct answer D. All of the above
What are computerised collections of information drawn from data sources within the company called?
Correct answer A. Internal databases
Which kind of authority underlies the Pope’s leadership of the Catholic Church?
Correct answer C. Traditional
If a company wants to reach large numbers of geographically scattered buyers at a low cost per exposure, which promotion tool would it probably choose?
Correct answer D. Advertising
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Hitler led the German people through emotional speeches. From what did he derive his authority?
Correct answer A. Personal charisma
Successful service firms focus on both customers and employees. Which concept links service firm profits to employee and customer satisfaction?
Correct answer D. Service-profit chains
How do conflict theorists view the functions of the state?
Correct answer A. Protecting the interests of the ruling elite only
What term describes anything offered to a market for attention, acquisition, use or consumption that might satisfy a want or need?
Correct answer B. Product
What is the slogan “My country, right or wrong” an example of?
Correct answer C. Nationalism