Practice mode Customer Driven Marketing Strategy

Entering a foreign market by partnering with local firms to produce or market an offering is known as what?

Correct answer A. Joint venturing

Explanation

Joint venturing joins a company with foreign partners to produce or market products, giving local knowledge and shared risk compared with exporting alone.

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Entering a foreign market by partnering with local firms to produce or market an offering is known as what?

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Entering a foreign market by partnering with local firms to produce or market an offering is known as what?

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