The market divided on the basis of social class as ‘lower lowers, upper lowers and middle class’ is example of?
Correct answer C. psychographic segmentation
Tip: press A, B, C or D to answer, and N for the next question.
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More Customer Driven Marketing Strategy questions
See allThe kind of joint venture in which company signs agreement with foreign producers to provide services or manufacture goods is classified as?
Correct answer B. contract manufacturing
The global communication and product strategy in which communication and product both are adjusted to fit in foreign market is classified as?
Correct answer C. dual adaptation
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The way of entering foreign markets by setting up foreign manufacturing facilities is classified as?
Correct answer A. direct investment
If the company ignores market segment differences by offering single market offering then this marketing strategy is classified as?
Correct answer A. mass marketing
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