Practice mode Product Strategy Setting

What is the technique called when a company adds more items within its present product line range?

Correct answer C. Line filling

Explanation

Line filling lengthens a product line by adding more items within the present range, for reasons such as using excess capacity or plugging gaps to keep out competitors.

Report a problem

Answer checked How we write and check questions

Tip: press A, B, C or D to answer, and N for the next question.

Advertisement

Have a question about this answer?

Your email address will not be published. Required fields are marked *

Links and website addresses are not allowed in comments.