Practice mode Developing Marketing Strategies and Plans

Gathering and acting on information about the market is part of which core business process?

Correct answer D. The market-sensing process

Explanation

The market-sensing process covers all activities involved in gathering market intelligence, disseminating it within the organisation and acting on it.

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Gathering and acting on information about the market is part of which core business process?

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Gathering and acting on information about the market is part of which core business process?

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