Practice mode Developing Marketing Strategies and Plans

Amusement parks charging less for school trips is an example of what?

Correct answer C. Customer segment pricing

Explanation

Customer segment pricing charges different customer groups different prices for the same product, such as lower admission for school groups, students or seniors.

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Amusement parks charging less for school trips is an example of what?

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Amusement parks charging less for school trips is an example of what?

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