Which new-product pricing strategy uses low prices to win a large market share quickly?

Correct answer A. Penetration pricing

Explanation

Market-penetration pricing sets a low initial price to attract many buyers fast, building volume that lowers costs and discourages competitors.

Report a problem

Answer checked How we write and check questions

Tip: press A, B, C or D to answer, and N for the next question.

Advertisement

Have a question about this answer?

Your email address will not be published. Required fields are marked *

Links and website addresses are not allowed in comments.