Practice mode / Collecting Information and Forecasting Demand The increase in business legislation and special interest groups is classified as? A Option A: socio-techno environment B Option B: political-legal environment C Option C: technology trends D Option D: social trends Correct answer B. political-legal environment Show answer
Question 01 / Collecting Information and Forecasting Demand The websites are established for independent products and customer services review forums are the classic examples of? A Option A: product marketing B Option B: service marketing C Option C: internet based market intelligence D Option D: market development Correct answer C. internet based market intelligence Show answer Open question
Question 02 / Collecting Information and Forecasting Demand The market demand relevant to industry marketing expenditure show infinity, is said to be? A Option A: market potential B Option B: market demand C Option C: product potential D Option D: share potential Correct answer A. market potential Show answer Open question
Question 03 / Collecting Information and Forecasting Demand A technique which multiplies a base number by adjusting percentages is called? A Option A: chain-ratio method B Option B: supply ratio method C Option C: raw material ratio D Option D: fixed cost ratio Correct answer A. chain-ratio method Show answer Open question
Question 04 / Collecting Information and Forecasting Demand The substantial growth potential in the industry for all the firms is called? A Option A: low market penetration index B Option B: high market penetration index C Option C: stretched market penetration index D Option D: strict demand Correct answer A. low market penetration index Show answer Open question
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