Of which product level is packaging a part?

Correct answer A. Actual product

Explanation

The actual product is built around the core benefit and includes the brand name, features, design, quality level and packaging that together deliver that benefit.

Report a problem

Answer checked How we write and check questions

Tip: press A, B, C or D to answer, and N for the next question.

Advertisement

Have a question about this answer?

Your email address will not be published. Required fields are marked *

Links and website addresses are not allowed in comments.