Practice mode / Competitive Dynamics The marketing strategy in which the firm focuses on unrelated industries is classified as? A Option A: market broadening B Option B: market diversification C Option C: market defense D Option D: market stretching Correct answer C. market defense Show answer
Question 01 / Competitive Dynamics The duplication of the market leader’s product and sells it in black market or through illegal dealers is classified as? A Option A: counterfeiter B Option B: cloner C Option C: imitator D Option D: adapter Correct answer A. counterfeiter Show answer Open question
Question 02 / Competitive Dynamics The defense which supports possible counterattack of other marketer’s is classified as? A Option A: counter defense B Option B: offensive defense C Option C: position defense D Option D: flank defense Correct answer D. flank defense Show answer Open question
Question 03 / Competitive Dynamics The defense stating occupation of most desirable place in customer’s perception is considered as? A Option A: position defense B Option B: flank defense C Option C: counter defense D Option D: offensive defense Correct answer A. position defense Show answer Open question
Question 04 / Competitive Dynamics The marketer, who finds a stated need and fulfills it with the best market offering is classified as? A Option A: responsive marketers B Option B: anticipative marketers C Option C: creative marketers D Option D: market driven marketers Correct answer A. responsive marketers Show answer Open question
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