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Products, Services and Brands

The competitors in the growth stage of product life cycle are?

A. few
B. growing number
C. stable but begins declining
D. declining number

Categories Marketing Mcqs, Products, Services and Brands Leave a comment

Finding and developing the alternative concepts is part of?

A. concept development
B. product development
C. customer retention
D. supply chain management

Categories Marketing Mcqs, Products, Services and Brands Leave a comment

The maintenance and business advisory services are included in

A. business services
B. business supplies
C. industry capital items
D. accessory equipment

Categories Marketing Mcqs, Products, Services and Brands Leave a comment

The pricing strategies related to product mix consists of?

A. product bundle pricing
B. by-product pricing
C. captive product pricing
D. all of above

Categories Marketing Mcqs, Products, Services and Brands Leave a comment

If the lawn mower is bought for house backyard, the lawn mower is classified as?

A. consumer products
B. industrial products
C. augmented products
D. specialty products

Categories Marketing Mcqs, Products, Services and Brands Leave a comment
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